This is another still image taken from the documentary mentioned earlier. This shows a woman talking about the children's condition as she is a doctor. We can tell that she is a doctor because of the mise en scene. We can see her office and brain scans on the computer gives the audience clues.
Compared to this still taken from our documentary. The audience would also get clues to who she is by her mise en scene as we adopted a similar approach. The denim jeans hanging up and the New Look badges tell the audience about her and the documentary.
For the other ancillary text of the newspaper advert I have followed the codes and conventions by having one main image to attract the audience’s attention which is the denim in the outline. Also I have kept to the codes and conventions by using the channel 4 logo in the middle on the right, putting the title, date and time in the bottom left hand corner and making the slogan bigger on the left but higher.
To link both the radio trailer and newspaper article together the slogan “It’s to die for” is used as it is telling the audience a message about the programme and also relating to the print image. This was chosen as the slogan as it's catchy and the audience would be intrigued by it. It relates to the programme stating that many people would "die" for their obsessions. This is visually shown through the main image on the print advert as we can see denim acting as a dead body with white outlines. Therefore, this connotes that the documentary will be like an investigation about denim telling the audience everything they need to know.
The effectiveness of the ancillary texts is also due to the Channel 4 logo in both texts, which is the right channel for the target audience. We found this out from our research questionnaires that this is the most watched channel by our target audience.
To link the radio trailer to the documentary the same voice is used. We used an 18 year old girl to connect with our target audience on both the documentary and the radio. Also we used clips from the documentary to link it in and to catch the target audience’s attention to watch the programme.
The radio trailer would be scheduled to go on specific stations that appealed to our target audience, teens to young adults. We also had to make sure that the radio trailer suited the station it was put on therefore, we needed to find a station that was upbeat. E.g. there would be no point putting it on a classical radio station when that station is not aimed at our target audience and also when the radio trailer does not fit in with their style.
Question 4 on Prezi
To start our evaluation of we used Microsoft word to created another questionnaire to see how our audience felt about our final pieces. To collect these results we again used Mircosoft Excel so they were easy to understand. I also used websites such as Youtube and Facebook to get further feedback.
During the evaluation i used Windows Movie Maker, Paint and Prezi.com as other technologies to present it in different creative ways.
One piece of technology used throughout each stage was Blogger . This was another main component in putting together all the work. I have used this as it documents every piece of work i have done this year in media.